eHealth week 2017, the most influential eHealth event in Europe taking place in Malta until May 12th.
Big data and technology is changing our world. Health sector is one of the fields that offers huge opportunities to improve the development of personalized and sustainable health strategies from prevention to treatment with a real impact on patient’s health and quality of life.
However, the speed at which technology changes, forces companies, administrations and health care providers to rethink and adapt their positions in an environment that currently does not cover all the needs of patients with chronic diseases, including diabetes.
International statistics show that only 6% out of the estimated 415 million people with diabetes worldwide live free from diabetes-related complications. Moreover, despite the technologies currently available to handle the condition every day, over 50% of people with diabetes who have access to care still do not reach their therapy targets.
Roche has understood the need to improve the management of diabetes and the day-to-day of patients. Xavier Capellades, Head of Customer & Marketing Insights - Digital Health Solutions & Services, Roche Diabetes Care, has exposed Roche's proposal for the creation of a global digital ecosystem based on big data that puts the patient in the center. The keys of this proposal are the prevention and connection between patients, professionals and health systems.
“The need to change the current approach to chronic diseases is real. Our purpose is create a world’s leading digital ecosystem for diabetes management offering integrated solutions for the different stakeholders to optimize care processes, prevent people from getting diabetes and improve time in range” has said Xavier Capellades, Head of Customer & Marketing Insights - Digital Health Solutions & Services at Roche Diabetes Care.
This digital ecosystem based on data will assist multiple stakeholders and enables new business models based on giving education and support to patients and professionals during the different stages of their health condition; offering them coaching and prevention; decision support and productivity, and finally giving them the tools to be able to self-manage their illness.
The need for an international network
Some cases implemented at a local or regional level in different countries demonstrate that a new management of health and chronic diseases is possible. The Danish experience, among others, will be explained by Mahad Hunice, Director of Operations, Research and Innovation at Region Zealand. Other experiences have been shared during the meeting with the aim of finding out how to translate these successes into eHealth in order to be applied in other regions and countries.
The symposium has also addressed the collaboration of large corporations and start-ups, in the session entitled "Are you digital health high flyer", in the context of the "Tea Time with Startups" meeting, hosted by Karolina Korth, Digital Health Scout.
Roche's commitment to the Digital Transformation of Health
Roche Diabetes Care announced last March the creation of a global digital center, in order to create new business models based on digital technologies to manage diabetes from a 360º perspective, to serve the 30 million people currently served by the company.
In addition, the company decided to create the Health Solutions & Services unit, focused on the development of digital solutions and services that improve patients' health outcomes and quality of life, and help professionals manage diabetes in the most efficient and productive way throughout the life cycle of diabetes.
“Health Solutions & Services will help patients, users, professionals and organizations during the whole lifecycle: from the prevention to the treatment", explained Xavier Capellades, during his presentation.
Roche Diabetes Care has among its objectives the creation and management of ecosystems that connect the different agents involved in the management of diabetes with producers and innovators active in the area of chronic disease management.
From its new Hub in Barcelona, the company will develop digital solutions and services, launching one of the largest digital health ecosystems available and deploying new management models worldwide.
The goal of Roche Diabetes Care is to become a reference in the digital management of diabetes, improving treatment, results and seeking a more comfortable life for people affected by the disease. Roche Diabetes Care is a pioneer in the development of blood glucose monitoring systems and a world leader in diabetes management systems and services.